No. Do not spend your energies on promoting the fact that you are a military spouse virtual assistant on your new VA website, not every client will be supportive of this. However, the choice to do or not to do so is up to you.
It is highly recommended that you focus your energies on promoting and marketing the very best in what you have to offer your clients on your new VA website. Share success stories of how you saved a client time and money, how you helped a client on a strapped budget, talk about how important it is for your company to build solid relationships with your clients, the importance of earning their trust, etc..
You'll have plenty of time to play on your military spouse status during media interviews. In the early phases of your new VA Practice, focus more on building relationships, accountability, reliability, customer support and deliverables. - Updated: May 3, 2005
Not necessarily. Your knowlege, skills, abilities, and uniqueness can. If a prospective client specifically requests a military spouse virtual assistant, then by all means, use the status to your advantage.
However, in most cases clients will not require their VA to be a military spouse so be prepared to market the best in you. - Updated: May 3, 2005
A virtual assistant is an independent contractor that supports a number of disbursed clients around the corner or around the globe (administratively in nature) using a combination of collaborative tools and technologies such as efax, cell phone, palm pilots, two-way pagers, instant messaging, interactive websites, email, interactive meeting rooms and lots of creativity. - Updated: May 3, 2005